Audi Increases Price: In its recent announcement, Audi India division of the German luxury car maker said that hence onwards it would revise prices in its models from 1st of January, 2025. All models to have an increment in the ex-showroom price up to the maximum of 3 percent. The company has supported this action by two big reasons; input cost and transport cost.
Audi India currently offers over 16 automobile models, including the Audi A4, A6, Q3, Q3 Sportback, Q5, Q6, Q7, and Q8. The lineup also features high-performance variants such as the S5 Sportback, RS5 Sportback, and RS Q8. Additionally, there are electric models available, including the Q8 50 e-Tron, Q8 55 e-Tron, Q8 Sportback 50 e-Tron, Q8 Sportback 55 e-Tron, e-Tron GT, and RS e-Tron GT.
Price Justification Of Audi India
Regarding the price hike it was said by Balbir Singh Dhillon, the Head of Audi India the company has decided to increase the price of models up to 3% because of the increasing input cost and this increase will be effective from 1st January 2025. Special focus was given in this correction that this correction is considered significant to attain sustainable growth for Audi India and its dealer associates.
It was also mentioned that actions are being worked out towards reducing the effect that has come with the new exorbitant price amongst the valued clients.
The impending price increase is part of Audi India’s strategy to manage increasing operating expenses while sustaining the promise of offering terrific automobiles and related services. However, in a bid to achieve the set levels of unit sales and market share, the brand affirms to its customers that they are still getting value and luxury. As the sales mix include conventional as well as performance and electric vehicle models, Audi India continues to strive for sustainable growth and enhancing its bond with its consumers as well as dealer partners.
